KTXY Y1072018-12-06T17:04:37+00:00

106.9FM Y107 #1 Hit Music Station

FORMAT
Top 40 106.9FM Y107 is exclusive in Central Missouri. There is a carefully selected mix of current and recent hits. The music is so popular it makes up over half of all record sales in Central Missouri. Music is the forefront on Y107, complemented by strong personalities and on air promotions.

The Y107 music format combined with our limited commercial policy promotes listener loyalty. Y107 air personalities are fun, putting listener interaction in the forefront, while sharing the latest in music and pop culture information. Cosmo and the Y107 Morning Show wakes up Mid-Missouri every morning from 5a-10a. Take it Old School with the Throwback lunch from 11:30a-1p. Ryan Seacrest airs from 10:00am-2:00pm, and Carson takes the controls from 2:00pm through the drive home. Wrap the evening with Destiny, weeknights from 7p-Midnight.

FREQUENCY/POWER
Y107, at 100,000 watts, reaches more listeners than any other radio station; with coverage of over 25 counties in Central Missouri including Jefferson City, Columbia, and Lake of the Ozarks.

AUDIENCE

  • 65.7% Female, 34.3% Male
  • Age 18-44: 66.1%
  • Household Income Over 50K: 57.8%
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Watts
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Weekly Listeners*
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Central Missouri Counties

Y107’s On-Air Personalities

Weekday On Air Schedule and Personalities

Weekend On Air Schedule and Personalities

Y107’s Community Involvement

  • CMN – Radiothon

  • Food Bank – Food Drive

  • March Of Dimes – Walk

  • Tigers On The Prowl – Event

  • Boys And Girls Club – Chili Cook-off/Summer Kids Branding Campaign

Y107’s Accolades and Awards

  • 2018 NABEF Service to Community – Small Market Radio Winner

  • 2018 Marconi CHR Station of the Year Finalist

  • 2018 MBA Public Service Announcement or Campaign Winner – Stealing Back Christmas

  • 2017 Marconi Personality of the Year, Cosmo, Finalist

  • 2017 MBA Best Website of the Year

  • 2016 Marconi CHR Station of the Year

  • 2015 MBA Best Website, Medium Market

  • 2013 NAB Crystal Award, Finalist

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